National integrated security systems provider, DSSL Group has agreed a deal to become a Newcastle United Executive Club Partner for the 2023-24 season, in association with sports-rights specialist, Eleven Sports Media.

The Group will use its Executive Club Partnership status to reach fans throughout every stage of the matchday journey, through Eleven Sports Media’s high impact digital engagement platforms, which are installed throughout St. James’ Park. Away from matchdays, DSSL will utilise Eleven’s fan-targeted social media and activation content, which will help its messaging reach beyond Newcastle and the North-East, to mass audiences via social channels.

DSSL Group Managing Director, Aaron Stephenson comments: “DSSL Group is targeting the North in a bid to offer our unmatched quality of work to a new set of clients. We wanted to have an Executive Club Partnership as far north as we could go and to take this journey with a club like Newcastle United is incredibly exciting.  Partnering with Eleven Sports Media gives us great credibility with future clients – and what a venue to host those first introductions.”

The Newcastle United Executive Club Partnership allows DSSL Group to add to its portfolio of sports partnerships as the company is an associate partner at the iconic London Stadium and a community partner at Leeds United, in association with Eleven Sports Media.

DSSL Group has a well-qualified engineering workforce, with considerable expertise in integration of CCTV, access control (wireless, fibre and hard wired) and perimeter protection systems gained with various organisations. The company brings a new dimension to total security solutions. The Group offers a competitive service in terms of installation, project management and maintenance of CCTV, access control and perimeter protection systems.

The Group provides expertise and ‘best of breed’ products and software solutions to deliver systems tailored for the individual customer. It boasts an understanding of its customers’ needs and offers a product and service that can adapt to accommodate customer growth.

Operating nationwide, DSSL Group is a leader in public space CCTV and the oil and gas CCTV sector. It has a reactive and installation department for door entry systems, lifeline, and automatic doors and barriers. The company’s customers include local authorities, hospitality companies, data centres and large corporates.

To find out more about DSSL Group’s integrated security systems solutions, visit https://www.dssl.co.uk/

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