McNally EV, the nation’s leading installers of electric vehicle charging points, has agreed a two-year-deal to join the Leeds United Business Club, in association with Eleven Sports Media.
McNally EV has completed thousands of installations across the UK, for both residential and commercial customers, supporting the UK’s aim to end the sale of petrol and diesel cars from 2030.
The company becomes a member of the Leeds United Business Club, with ambitions of further dominating the EV charging market through Eleven Sports Media’s powerful digital fan engagement platforms, installed throughout Elland Road.
McNally EV will use integrated digital displays to boost brand awareness, with an aim to encourage more people to install home and office electric vehicle charging points. The company will see its brand communicated via StadiumTV and StatTV screens installed throughout the concourse and hospitality areas and via in stadium LED ribbon and perimeter LED, which has the opportunity to reach a huge television audience every matchday.
As experts in eco-friendly solutions, the Yorkshire-based organisation’s sister-organisation, McNally Renewables also offer renewable energy solutions for businesses and homeowners, including the installation of solar panels and battery storage units.
With the increased cost of fuel and energy bills, the company aims to educate fans as to the cost saving benefits of switching to home powered electric vehicle charging. With government grants available for some EV charger users, worth up to £350, huge cost savings can be made when compared to petrol and diesel powered vehicles.
In addition to receiving in stadium exposure every matchday, McNally EV will also utilise Eleven Sports Media’s customer-targeted StatZone content, which allows the company to reach its audience by aligning its brand with engaging live match stat content shared by Leeds United’s official social media channels.
Mindful of the fact the electric vehicle (EV) charging market is relatively new, McNally EV takes care to guide its customers through the process, offering a free consultation service to help them choose the right solution, as well as providing end to end installation, technical support and warranty.
The Leeds United Business Club agreement adds to McNally EV’s wider marketing activity, following the launch of the company’s TV advert, which has appeared on Ant and Dec’s Saturday Night Takeaway’s, ‘Win the Ads’ feature.
Ensuring the company has further opportunity to grow, as a member of the LUFC Business Club, McNally EV, will gain access to exclusive networking events at Elland Road, attended by other members.
Fans can look out for McNally EV’s brand at Leeds United’s home Premier League games throughout the 2022/23 season.
To learn more about McNally EV, visit www.mcnallyev.uk
Contributors:
Matthew Smith
Daniel Gray
